Join the team building the AI-native platform trusted by Canva, Ramp, and Elastic.

We're 30 people scaling to 50. Every role here has real ownership, real customers, and real impact.

You’re in good company

A note from the founders

Every hiring decision matters when you're small. We don't hire fast - we hire right.

Tristan Saunders
CEO & Co-Founder
Building an AI-native product is genuinely hard. Not because of the models - those are getting better every week. But because getting AI to behave reliably in a real B2B sales workflow requires deep product thinking, not just clever prompting.

Our engineering culture is grounded in that reality. Engineers own features end-to-end, talk to customers weekly, and have a direct line to the roadmap. If you care about the product you're building - not just the code you're writing - this is the right place.
Tristan Saunders
Yann Sarfati
CEO & Co-Founder
I spent five years watching sales teams drown in generic outreach. Every rep doing the same spray-and-pray - despite having incredible customer data sitting right there. We built Userled because we knew AI could turn that data into genuine, personalised conversations at scale.

The people I want on this team aren't looking for a job - they're looking for a problem worth solving. We move fast, we debate hard, and we ship often. If that sounds like how you work best, we want to meet you.
Yann Sarfati

How we actually work together.

Not values carved in stone - practical ways of working that define the day-to-day here.
Ship fast, learn faster

We bias toward action. Features go from idea to production in days, not sprints. We'd rather ship and iterate than perfect and delay.

AI-native workflows

We use AI internally as much as we build it into our product. From writing to debugging to research - we expect you to think with AI, not alongside it.

Engineers talk to customers

Every engineer joins customer calls. You'll hear the feedback directly, not filtered through three layers. That context is non-negotiable for building the right thing.

High ownership, full trust

You own your work. No hand-holding, no micro-management. We hire smart people and trust them to make good decisions - including knowing when to ask for help.

Low bureaucracy

No approval chains, no process theatre. When you want to try something, try it. We keep the org flat by design - because overhead kills velocity.

Hybrid - London-first

Our hub is in London. We're in the office 3 days a week - not because we have to, but because the energy matters. Remote-first roles exist for the right people.

Small team, real impact

At 30 people, your fingerprint is on everything. The features you build will be used by teams at Canva and Ramp - this week, not in six months.

Daily iteration mindset

We don't plan in quarters. We set clear weekly goals, reflect honestly on what didn't work, and adjust fast. Predictability at startup speed.

Hear from our people

30 people · 8 nationalities

No two days look the same — you're problem-solving, building relationships, and celebrating wins. The energy here is unlike anywhere I've worked.

Charlotte

Customer Success Manager

My code runs behind names millions of people use without thinking about it.

Adenekan

Senior Product Engineer

I shipped something in my first week that real customers used the next day. I'd never had that anywhere else.

Mickael

Product Engineer

Small team, big brands, real ownership. That's the deal.

Tristan

Co-Founder

I work with the best team, the biggest logos in B2B and the brightest minds in ABM. I love working at userled.

Genevieve

Account Executive

I have rarely such alignment between customers success, product, marketing, and sales. This makes every win more rewarding for the team.

Vincent

Head of Growth

Find your home here.

We build, ship, and own. The engineering team at Userled isn't a feature factory - every engineer is expected to understand the customer problem deeply before writing a line of code. We pair that with a bias toward shipping; PRs are small, deploys are daily, and feedback loops are tight.
18
Team Size
~2 days
Avg. PR cycle time
Daily
Production deploys
Our stack
TypeScript
React
Next.js
Golang
PostgreSQL
OpenAI
Anthropic
AWS
Vercel
Linear
What engineering looks like here
  • You own a feature end-to-end: design, build, monitor, iterate.
  • Customer calls are part of the job - not a reward for senior engineers.
  • AI pair programming is standard. We use Claude and Copilot daily.
  • No on-call hell - we're thoughtful about operational burden.
  • Roadmap input is expected and genuinely acted on.
  • Architecture reviews are collaborative, not gatekeeping sessions.
We build pipeline, close deals, and own outcomes. The GTM team at Userled isn't a quota-chasing machine — every person is expected to understand the customer problem deeply before pitching, onboarding, or writing a line of copy. We pair that with a bias toward action; experiments are small, launches are fast, and feedback loops are tight.
12
Team Size
90%+
Avg. sales cycle
Weekly
Campaign launches
Our stack
Hubspot
Userled
Slack
Granola
LinkedIn
OpenAI
Anthropic
Lemlist
Cargo
Notion
What GTM looks like here
  • You own an account end-to-end: prospect, pitch, close, expand.
  • Building alongside product is part of the job — not a handoff. Customer insight shapes the roadmap.
  • AI is standard. We use Claude and our own tools daily to research, draft, and personalize at scale.
  • No spray-and-pray — we're thoughtful about who we target and why.
  • Pipeline input is expected and genuinely acted on.
  • Deal reviews are collaborative, not interrogation sessions.

Your next chapter starts here.

Don't see a perfect fit? We'd still love to hear from you.
Send us a note → careers@userled.io

Everything you want to know

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Let's talk about how you can:
Launch personalized campaigns faster, and at scale
Empower sales to engage and convert key accounts
Turn interest into meetings and revenue with ABM experiences
Launch 1:1 campaigns at scale
Engage and convert key accounts
Turn enterprise interest into revenue