What is "Fingerprinting"?
Fingerprinting is the new, compliant and effective way to stay on top of how prospects engage with your multi-channel marketing.
No PII is collected through fingerprinting, and it’s fully GDPR and CCPA compliant.
How does fingerprinting work?
Machine learning software analyses 100+ data points distinct to the web visitor and then attributes a unique ID to this visitor. With this ID, Userled can capture unique visitors across your entire digital presence and channels. Just as effective even in Private Browsing mode or VPN.
Contact-level identification
Track which prospects are interacting with your campaigns and provide tailored contact-specific experiences for key stakeholders at target accounts to drive conversion.
Account-level identification
Userled combines Fingerprinting technology and Clearbit to identify specific Accounts engaging with your campaigns and visiting your website, so you can analyse intent and act when it matters.
Get unparalleled visibility and deep insights into ABM analytics
Uncover at the contact and account-level who is interacting with your ABM campaigns.
Userled gives you in-depth analytics to uncover the number of visitors, active session time on your ABM assets and how they’ve interacted with your campaigns. And plug into your CRM to see how this impacts pipeline and revenue in real-time.
