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What’s in it
Picture this:
- Prospects eagerly opening your emails (yes, really!)
- Dormant deals springing back to life
- You, becoming the outreach legend of your sales team
Sound too good to be true?
Hold onto your hat, because we're about to make it happen!
The Context
Tired of generic outreach that puts prospects to sleep? 🥱 Forget name-dropping their alma mater – we’re here to transform your personalized prospecting into a fun, engaging experience that will have your leads laughing their way to a 'Yes!’
The Step-by-Step Process
Here's your blueprint for outreach stardom:
Step 1: Do your research
Uncover those quirky, fun tidbits about your prospects or accurate insights that you could turn in your advantage:
- Anything from their LinkedIn Bio, posts, or personal medium you could jump on?
- Any insights found on their website or from third-party solutions you could turn into a meme?
Find those nuggets of joy that your prospect likes or cares about, and be creative. Maybe they're a closet Taylor Swift fan or have an obsession with vintage toasters. That's your comedy goldmine!
Step 2: Create a landing page that pops
Now that you found the little thing that should trigger your prospects, start building this 1:1 landing page that will knock their socks off:
- Lead with the fun in the hero section – make ‘em laugh, make ‘em curious!
- Smoothly transition to why you’re actually reaching out (you sneaky genius, you)
Step 3: Hit send, get smiles
Fire off an email that's impossible to ignore:
- Drop a little about what could be in the personalized landing page
- Increase the chance of engagement and to be read with a visual and custom thumbnail
The Payoff
- 42% response rate on emails (that's not a typo!)
- 80% of those "dead" deals? Consider them resurrected!
The Game Plan
- Sharpen those stalki... err, research skills
- Mine for those golden, giggle-worthy details
- Flex those creative muscles on personalized landing pages
- Craft emails that are impossible to resist
- Prepare for an avalanche of responses
Remember, prospecting doesn't have to be boring. Inject some fun, break the mold, and watch your prospects (and your quota) thank you!So, what are you waiting for?Your prospects are out there, just waiting for a reason to smile – and respond!
